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Eye On The Consumer

Research reveals the public’s pork preferences.

by Jarrod Sutton


Readying For A Rebound

Chicken consumption levels are set to increase as the economy expands.

by William Roenigk


In Search Of Savings

More value-conscious shoppers are embracing chicken.

by William Roenigk


Summer Sensations

Retailers that leverage beef middle meats are in position to generate strong revenues during the grilling season.

by Randy Irion


A Trustworthy Environment

The We Care initiative is designed to strengthen the pork industry's bond with consumers.

by Jarrod Sutton


Packaging News

Robbie Manufacturing Inc., Lenexa, Kan., is restructuring its operation as part of a strategy to better help retailers and brand owners advance their packaging initiatives.

The company, which set out two years ago to redefine the roll of plastic film in consumer packaging, has revamped its client services portfolio to provide direct access to Robbie’s packaging experts, Robbie notes.




Retail Programs

Marcia Shurer, president of Culinary Connections, a Chicago-based food consulting company, has written FitDelicious, which is aimed at both consumers and retailers and contains more than 250 recipes and more than 100 nutrient data charts.

The book is part of an easy-to-follow weight loss and healthy lifestyle shopping and eating program that is designed for implementation in retail outlets.




Strategies For Success

Presenters at Chicken Marketing Seminar 2009 will detail how merchandisers can prosper in a down economy.

by William Roenigk


Product News

Robbie Manufacturing Inc. is the winner of the Flexible Packaging Association’s 2009 Gold Award in Environmental and Sustainability Achievement.


On Tour With Pork

Experiential marketing is bolstering pork awareness and revenues.

by Jarrod Sutton


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